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Just founded a startup and have no market validation.
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Are still waiting for the right time or the right investors to start the work.
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Believe in 1-person unicorns.
For founders ready to grow their business valuation — in just 2 days a week.
I'm going to work with a handful of founders to build $100M valuations in 2027.
Here's what we're doing. Our goal is simple: to grow your business valuation, in just 2 days a week.
Money. Security. And a sellable business.
THE GOALBuild a company that generates real, durable profit — not just revenue.
Develop the relationships that make your business stronger and more attractive.
Make your ownership stake something investors and acquirers genuinely want.
Is this you?
THE FIT- ✓
Understand that by helping others, you help yourself.
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Have traction already and want to start what you promised in your 5-year plan.
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Acknowledge that the same actions lead to the same results.
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Take accountability for your business.
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Want to represent your business with pride.
… this could finally be your breakout year.
How we'll do it
THE METHODWe'll do it with the proven mix of 1:1 sessions, a custom roadmap, industry-specific playbooks, 4-week project cycles and, most importantly, professional advisory from me and my team of fractional CFOs and equity researchers.
The plan is simple:
The first month is strategic, focused on identifying and exploiting your unfair advantages and taking immediate action to reach cash flow positivity — so you can afford the Equity Academy.
We start with a 1:1 discovery to get clear on your time spent in the Equity Academy, and decide on the most important quick-win actions for your first 30 days.
- 01The Offer Chassis™
Make your offer so compelling that it sells itself. Easy to understand, easy to buy, and easy to deliver.
- 02The Value Fabricator™
Generate a full-proof data room that makes it to ICs. Easy to understand, easy to recognize the value, and easy to invest in.
- 03Network Leverage™
Deploy systems to start taking serious conversations with serious people — because the more people care about your business, the higher the chance of it succeeding.
Combining formats of small group workshops and 1:1's, we'll polish your CIM, roadmap and network updates until you can seamlessly keep shareholders updated while you focus on what's important to you.
That's Phase 1: 30 days of building your data room and activating your cash flow so that The Equity Academy is effectively free forever.
Now that you've got your quick wins and your business is a 4-dimensional object, it's time for consolidation.
We'll start by taking you through the Alignment Process, our tool for identifying the right partners and the right investors for you, in this current season of your business.
I've been on both sides of the table.
TRACK RECORD- Built & sold
- I've built and sold a fabrication business, then sort of retired for about a year. Wrote books and travelled.
- Author
- Author of The Informed Exit, a book on business exits and ownership transitions.
- Boutique advisory
- I started a boutique advisory helping founders navigate corporate finance and governance.
- Sell-side advisory
- Helped a media company prepare for acquisition and consumer businesses grow their valuation.
- Startup advisory
- Helped AI companies prepare for funding rounds, funded service businesses in their institutional seed rounds, and fintechs get off the ground.
- Acquirer
- I eventually acquired a web3 fintech I was advising.
This is practical experience in building, buying, selling, and advising businesses — not theoretical advice.
This could finally be your breakout year.
A handful of founders. Two days a week. One goal: a business whose value speaks for itself.
Places are limited by design. Join the waitlist and you'll be the first to know when a spot opens.
Strategic advisory is not legal, tax, accounting or investment advice.